You may have heard of Pinterest – the online platform using “bulletin boards” where users “pin” ideas, pictures, quotes, and products found on the internet. You may have a…
Facebook Newsfeed ads act like metaphorical doors right into your business. These ads have among the highest click-through rates in online advertising. They are high potential, inexpensive, and targeted to…
Let’s assume you’ve defined your business vision and identified your goals. You’ve put a marketing plan in place to achieve those goals. [If not, click here for a five-step…
There’s no debating that “branding” is a business buzzword right now. Everyone is familiar with megabrands like Nike shoes, Starbucks coffee, and Apple computers (I bet you just saw…
To launch a new business, owners need to find customers. To grow a business, owners need to consistently find new customers – and retain them. Do you…
Your website is much more than an online brochure. It’s the front door to your business, the first place many potential customers go to find out about your product. …
You already have a great product or service. Now you need to focus on winning and keeping loyal customers. That’s why a well-researched, strategic marketing plan is essential. It details…
Managing Your Online Reputation Where do people go first when they want to learn more about your business? According to Nielsen ratings, 85 percent of customers check out a business…
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Marquette MI 49855
