Northern Initiatives Prosperity. Money and Know How

COVID-19 Resources for Small Businesses

Our Approach and Resources to COVID-19

Our daily lives have been drastically altered. We are concerned for our loved ones, our community, our customers, our financial and physical health. We understand you are as well.

Northern Initiatives is open, operating virtually, and focused on ways to help your small business move through this crisis.

For Current Customers

If you’re currently one of our loan clients, we’re prepared to revise your Northern Initiatives loan agreement. If you haven’t already connected with your lender or coach to discuss how we can help you with loan payments, additional financing needs, or strategies to help you navigate these evolving changes including ways to communicate with your customers and to diversify revenue offerings –  we encourage you to do so.


View Northern Initiatives Staff Directory >


If You’re Not Currently a Northern Initiatives Customer

Northern Initiatives still offers our existing business lending and coaching services to small businesses throughout Michigan. We encourage you to explore what sets us apart from other lending sources and learn more about our business services
If we feel like a good fit for your needs you can start the application process online.


Lastly, we want to remind all business owners that financing needs vary greatly – especially in uncertain times like these. With that in mind, we strongly encourage you to be careful and deliberate when considering additional debt.


These are unique times, with a wide variety of options available to business owners. We encourage you to explore all options. Be mindful of those that appear to have quick turnaround times and great terms, especially those tied to daily sales.



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We have resources available for our customers on starting a business, money, management, and marketing. Our business coaches and Initiate are here to support you.