This article in Second Wave talks about food innovators who stayed in Battle Creek after they had left Kellogg. Jeff Grogg of Snackwerks is mentioned; they have been working hard on creating quality jobs there. Read their success story here.
The reason why these executives are still in Battle Creek is because “[t]hese former Kellogg employees have established roots here. It’s been happening for a long time,” says Joe Sobieralski, President and CEO of Battle Creek Unlimited.
Communities grow just like trees, beginning with the roots.